Sensibilisation
SCHAERBEEK
STEUUN
CONTEXT
The municipality of Schaerbeek wants to support local businesses during the COVID crisis, focusing particularly on the Horeca establishments that have been especially affected during this period.
CHALLENGE
Launch a campaign to support the stores located in Schaerbeek and create the identity of a new brand of beverages to be sold in Schaerbeek's bars.
ANSWER
Launch of the #1030shoplocal campaign, creation of the Steeun brand, and branding in collaboration with illustrator Jango Jim.